Architecture and oenology, a perfect pairing
Lately, the wineries are associated with the names of prestigious architects through the architectural design they carry out for the wineries. We have a clear example with Gehry's spectacular work with the city of wine, perhaps this work is the one that has transcended the most but there are many wineries that have been designed by prestigious architects that leave us astonished, not only in the oenological world, but also in the oil.
The wines, especially if they are of quality, seduce consumers through the senses, now a structure is also necessary to keep these precious treasures and what better than the work of a great designer.
The publicity generated is enormous, although the investment tends to be too. We take up again the example of the Marqués de Riscal Wineries, their City of Wine has managed to internationalize thanks to a multimillion-dollar investment, extraordinary profits will also be possible.
Undoubtedly, this way of acting is a commitment to give the oenological world greater dynamism, providing a boom that was unthinkable until recently for Spanish wines.
The architects dress the wineries and they dress their wines, we undress the entrails of the wineries and the wines, entering an incredible oenological world full of pleasures for our senses and that is, the oenological world is very fashionable in everything the world.
More information | Marques de Riscal Directly to the Paladar | The City of Wine Directly to the Palate | The City of Wine or "the great bug" in Elciego
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