Harveys Orange, new drink from Jerez
A few days ago a new drink aimed at attracting the youngest consumers was presented in society, it is Harveys Orange, a combination of Jerez wine with a natural orange aroma.
Through the new drink, the Harveys brand intends to offer its consumers something attractive and innovative within the world of Sherry wines, of course, for Jerez fans, the combination offered can be sacrilege.
Harveys has not skimped on promoting this new drink, in addition to advertising in magazines dedicated to wine and other drinks, it will sponsor the largest hot air balloon party in the UK in August, attracting up to 500,000 people.
What acceptance will it have among the youngest? Well, it will be a matter of trying Harveys Orange, although we suspect that it will be delicious since the main raw material, Sherry, is of great quality.
More information | Diario de Jerez More information | Fristol Fiesta
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